The question of the next-best-action has never been answered more concisely. goodmoves is a software service by res mechanica that autonomously conducts campaigns across complete customer relationships and all channels. Personalized, self-learning and sequence-aware.
goodmoves offers personalized, autonomous campaign management for a diverse set of industries such as insurance, telecommunication companies, the financial sector or the electric power industry.
Personalized business decisions.
goodmoves incorporates all available information of individual customers for personalized campaigns.
Self-optimizing and autonomous.
goodmoves learns by doing, immediately incorporating the feedback it receives after each decision. Campaign strategy is improved on the fly, dynamically responding to market trends.
Sequence-aware campaign strategies.
goodmoves incorporates the results from past engagements with a customer, crucial for reaching long-term objectives.
Easy to integrate.
Our software service can be integrated into your current systems with minimal effort.
Managing campaigns along customer life cycles requires more than just a single well-chosen action - it requires an optimal sequence of actions. Our cutting-edge AI self-learns this optimal sequence of personalized interactions with your customers. Every time the AI receives feedback from a customer, the AI gets a little better at predicting the next best action.
Unlike standard approaches that model customer touchpoints as isolated events, our AI embraces the sequence-dependent nature of engagements over the full customer journey.
Aimed at increasing the customer lifetime value, our AI learns to balance short-term goals against long-term objectives - for example by sacrificing momentary revenue boosts to improve customer retention.
But we do not stop there. goodmoves dynamically adapts to market trends and disruptions. It is self-learning in nature, autonomously adapting to address new challenges and leverage unforeseen opportunities.
For a more complete picture of the inner workings of goodmoves, read our non-technical introduction.
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